Home / Coaches

The people
who push.

18 coaches. 140+ combined years under the bar. Every one of them certified, CPR-trained, and still competing – because you can't coach what you don't live.

Founder · Head Coach

Coach / 001

Andre “Dre” Holloway

Former D1 linebacker at Colorado State. Opened FORGE in a 2,000 sq ft garage in 2016 with four racks and a dream of a gym where coaching actually meant something.

Dre writes the Forge Strength programming and still coaches the 5:30 AM crew four days a week. His specialty: taking total beginners to their first bodyweight deadlift inside six months.

NSCA-CSCS
USAPL Nationals '19 '22
Precision Nutrition L1
12 yrs coaching

705 lbDeadlift 585 lbSquat 405 lbBench

The coaching floor

Lead
coaches.

Every class is led by one of these coaches or one of our 11 assistant coaches in training under them.

Olympic Lifting

Maya Okafor

American Open finalist in the 71 kg class. Maya runs our platform program and Friday Barbell 101 for first-timers.

USAW L2
CSCS
8 yrs

92 kgSnatch115 kgClean & Jerk

HYROX Lead

Tyler Brandt

Former collegiate 1500 m runner turned hybrid athlete. Tyler builds pacing plans from your own data – and races with the team.

HYROX Master Trainer
USATF L1
6 yrs

59:42HYROX Pro4:08Mile

Sofia Reyes, mobility coach and physical therapist

Mobility · DPT

Dr. Sofia Reyes

Doctor of Physical Therapy and former competitive gymnast. Sofia runs the Mobility Lab and every return-from-injury plan.

DPT
FRC Mobility
CSCS

300+Rehab plans10 yrsClinical

Conditioning

Jordan Pierce

The loudest voice at 5:30 AM. Jordan programs Ignite HIIT and keeps the energy at a level coffee can't touch.

NASM-CPT
CrossFit L2
7 yrs

1,000Cal bike 38:10IronmanBoulder '24

Strength 50+

Lena Fischer

Started lifting at 41, now a masters powerlifting record holder. Lena leads Strength 50+ and our women's barbell club.

NSCA-CPT
Masters PL record
9 yrs

352 lbDeadliftAge 54And counting

Strength · PT

Marco Valdez

Strongman competitor and our most-booked personal trainer. Marco loves odd objects, sandbags and anyone who wants to get brutally strong.

CSCS
Strongman Nationals
5 yrs

340 lbAtlas stoneTop 10USS '25

Coach standards

Hard to get in.
Harder to stay.

Fewer than 1 in 20 applicants make it onto the FORGE floor. Here's what every coach commits to.

0hInternship before first class

0hContinuing education / year

0Avg coach rating · 2,300 member votes

0%CPR / First-aid certified

Train with the crew

Meet your
coach.

Every free trial starts with a 30-minute 1:1 with one of our lead coaches. Tell us what you want – we'll build the plan.

Book intro session

The peoplewho push.

Head coach